TL;DR
AI 广告的监管与平台规则比大多数代理公司预期得更快地清晰起来。以下是 2026 年的状态盘点。
核心要點
- 01FTC signals 'label, don't ban' — disclosure standards expected before Q3 2026.
- 02IAB guidance is in draft; the major networks are updating spec sheets.
- 03Brands that move now gain 18 months of institutional knowledge over late movers.
完整文章即将发布。
